Pirch Presents


Unparalleled performance, classic design and internationally acclaimed – it’s the kind of trifecta rarely achieved by any one brand – much less two. But such is the case with Sub-Zero and Wolf.  Family owned and family run for over three generations, this brand remains committed to refining and mastering the world’s finest refrigeration and cooking appliances. Built and tested to the highest standards, Sub-Zero is more than just refrigeration. It is a food preservation system, with over 75 years of innovative thinking behind it. Create a room where refrigeration stands out or, if you prefer, blends in. Built-in refrigeration comes with the classic stainless steel Sub-Zero look or finished in custom panels. Integrated units disappear into the décor, with neither hinge nor grille in sight. Like Sub-Zero, PIRCH also believes that the kitchen is where important moments happen; a place where memories happen – memories that can only occur when you share food and drinks with the people you love.

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Sub-Zero Spotlight

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PIRCH’s Chef Kimberly gives you a tour of the newest Sub-Zero model – the Classic 48″ French Door Fridge with Bottom-Mount Freezer. New features make it better than ever.

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Architect Michele Grace Hottel talks about why she selected Sub-Zero, Wolf, and Cove for her Mount Helix remodeling project.

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Anne Watson is first and foremost a Mom, but she also runs a farm, a grape vineyard, she’s a reiki master, professional food stylist, and photographer. When she decided to redesign her home kitchen to make it a place she can both live and work, she chose PIRCH for her appliances. In this segment she talks about how much she loves her Sub-Zero Pro Style refrigerator. 

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Watch as Jennifer from Sub-Zero/Wolf/Cove tells you about their appliances featured in the Desert Oasis Show House kitchen. This beautiful transitional style kitchen features Sub-Zero built-in refrigeration, Wolf dual-fuel range, Wolf built-in coffee system, Wolf built-in drop-down door Microwave, and Cove dishwasher.

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See stunning displays in a variety of styles featuring Sub-Zero, Wolf, and Cove in any of our Southern California showrooms.
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As a leader in refrigeration since 1945, Sub-Zero appreciates quality that lasts. Sub-Zero refrigerators are rigorously stress-tested to stand up to 20 years of daily use, backed by one of the strongest warranties in the industry.

Sub-Zero refrigerators keep food preserved fresh longer with precise humidity control, temperature control, and an Air Purification system that systematically scrubs the air of all contaminates, odor, ethylene gases, and bacteria.

Sub-Zero’s Designer Series now includes undercounter refrigeration. Place appliances where you’ll use them with subtlety.

Sub-Zero’s appliances combine clean aesthetics with powerful innovations, from magnetic sealing doors to wifi-enabled remote controls.

Wine Storage

Excessive heat and unstable temperatures harm wine. Thus, Sub-Zero maintains wine’s preferred cool habitat in independent zones, ensuring both red and white can be served at their optimal temperatures.

Too little moisture in the air makes corks dry and shrink, causing wine to oxidize. Too much, and both corks and labels may peel and rot. Sub-Zero’s dual evaporators—one for each storage zone—maintain steady, moderate humidity.

Mechanical vibration can damage delicate wines, such as pinot noir. Sub-Zero’s quiet compressor lets wines rest undisturbed. Bottles are cradled in rustproof, coated-steel shelves that glide smoothly in and out for easy access.

The Sub-Zero, Wolf, and Cove Group

Cove dishwashers are the newest addition to the Sub-Zero family, completing the kitchen appliance ensemble and delivering the exceptional quality promised by the best in their field. Cove rounds out the kitchen with dishwashers ensure every meal starts off sparkling.

Wolf distills legendary professional heritage, power and finesse into cooking equipment whose precise control ensures the dish you have in mind will be the dish you bring to the table.

Create the kitchen of your dreams and save. Earn three additional years of protection or a rebate up to $2,500 with the purchase of a qualifying Sub-Zero, Wolf, and Cove appliance package. Click here to learn more.

Select from a range of premium in stock appliances, PIRCH favorites from top brands like JennAir, Sub-Zero, Miele, and more. See a range of options, from refrigerators & ranges to washers & dryers.

Visit our Showrooms

Select the nearest city and feel free to visit our showroom anytime to explore and be inspired. Or make an appointment with a Sales Consultant to help you discover the perfect products.