Privacy Statement to our Customers in the United States
We understand that visiting a company’s web site or doing business by email, phone, fax or direct (postal) mail requires trust on your part. We value this trust, and if we collect or use information about you, we will do so in a responsible manner consistent with this Statement.
This page describes how PIRCH and its brands handle information we learn about customers in the United States.
PIRCH may, from time to time, contact you with communications regarding our products or services. These communications may come from PIRCH or one of its brands, and may involve product information, marketing or promotions, research, and/or other topics. To contact you, PIRCH and its brands may use the information you provide to us, including e-mail, direct (postal) mail, fax or phone. You may, at any time, inform us that you do not want PIRCH and its brands to contact you by sending your request to our Privacy Officer using the contact information below. You may also opt-out of promotional e-mail communications from one of our brands by clicking on a link provided in that brand’s promotional e-mail message. However, please note that you cannot opt-out from all communications, as PIRCH may need to send you information related to our products (e.g. warranties, service reminders, etc.), your orders or accounts, etc.
PIRCH collects two types of information: Personal information and aggregate or “combined” information. Personal information is data specifically about you, which you typically provide on a voluntary basis. You have the right to not supply personal information. Aggregate or combined information includes data that is related to you but studied as a group and does not identify you specifically. You cannot “opt-out” from having aggregate information collected.
Web beacons: Web beacons are miniscule electronic image files that can be embedded within a web page or included in an e-mail message, and are usually invisible to the human eye. When used, web beacons (also known as “clear GIFs” or “tracking pixels”) may tell us such things as: how many people are coming to our web sites, whether they are one-time or repeat visitors, which pages they’ve viewed and for how long, how well certain online advertising campaigns are converting, and other similar web site usage data. When used in an e-mail, web beacons can tell us the time the e-mail was opened, if and how many times it was forwarded, and what links users click on from within the e-mail message. Based on this information, we can adjust the content, products, services, and promotions we provide you to better meet your interests, as well as make you aware of PIRCH products, services, and/or special offers in which you may be interested.
Log Files: These are files that record web activity and gather non-personal statistics about your visit to or use of our web sites. Log files may help us capture, among other things: (i) your IP Address, which is a unique set of numbers assigned to your computer by your Internet Service Provider (ISP) (note that, depending on your ISP, the number assigned to your computer can be different every time you connect to the Internet); (ii) the type of browser and operating system you use; and, (iii) other information about your online session, such as the URL you came from to get to our web site and the date and time you visited our web site. In addition to using this information to better understand how our web sites are used, we may use information captured through log files such as an IP Address (together with your personal information) to troubleshoot technical problems, maintain online safety and security, and if necessary, prohibit or restrict access to our Online Services by certain users.
Unless otherwise stated at the point of collection, PIRCH may use your personal information for several reasons, including but not limited to, fulfilling orders, informing you about product service and warranty issues, sending you marketing communications, auditing and improving upon the level of service we provide to our customers, etc. Regardless of what may be said at the point of information collection, PIRCH reserves the right to contact you in the event of a service notification for your registered appliance, or to issue other notices concerning the safety of your appliance regardless of your stated privacy preferences. PIRCH uses aggregate information only as anonymous grouped data to better understand how visitors use our site, such as the pages most frequently viewed, the paths visitors use while navigating the site to optimize the experience, and to count the number of visitors.
PIRCH may disclose your information to third parties acting on our behalf, such as call center operators, shippers, servicers, people who analyze data for us, etc. While these third parties have access to some of the information PIRCH may have about you, the information is limited to what they need to know to do their jobs. PIRCH may disclose and share your information with our brands, such as the ones listed at the beginning of this policy. If PIRCH sells an affiliated company or other business asset, we reserve the right to transfer your personal information in connection with such a sale. Also, PIRCH may disclose your information as necessary (1) if we determine a web site or policy violation has occurred; (2) if we believe such disclosure is necessary to identify, contract or bring legal action regarding injury or interference with the rights and property of PIRCH; (3) to respond to judicial process and in cooperation with law enforcement agencies, or as otherwise required by law; and (4) to assist us in fraud prevention or investigation.
If you are a resident of California, you have the right to request from businesses a disclosure of data collection and sales practices in connection with your data. This includes: categories of personal information collected, the source of the information, use of the information and — if the information was disclosed or sold to third parties — the categories of personal information disclosed or sold to third parties and the categories of third parties to whom such information was disclosed or sold.
As a California Resident, you are afforded:
- The right to request a copy of the specific personal information collected about you during the 12 months before your request
- The right to have such information deleted (with exceptions)
- The right to request that your personal information not be sold to third parties, if applicable
- The right not to be discriminated against because you exercised any of these rights
You may request a disclosure report regarding your personal information and/or request that your personal information be deleted from our database. To make this request, please email us at [email protected]. Please note, we take security measures to identify our consumers to a reasonable degree of certainty prior to providing any information or processing requests.
From time to time, we may update this Policy. If we do, we will note near the top of this page the date that any changes are made and/or when they become effective. If the changes being made are material (that is, we make a major change in the important points of the policy), we may alert you to the changes in a more prominent way. For example, we may temporarily highlight the new or revised sections in this Policy, temporarily post a prominent notice on our home page or registration/login page, or temporarily add the word “Updated” to the title of this Policy and any hypertext links pointing to this Policy. In some instances, we may also send you an e-mail message or other communication telling you about the changes and any choices you may have or actions you can take before they go into effect. Your inaction or continued use of our Online Services after any such alerts or notices, or your acceptance of any changes for which we require your prior approval, will tell us that you agree to these changes. If any changes we make will affect, in a material way, the way we treat any personal information collected directly from children/students, we will first contact parents (or, in the school context, the appropriate educators) and obtain the required form of consent.
PIRCH is committed to maintaining the security of the data you provide us and will take reasonable precautions to protect your personal information from loss, misuse or alteration. Please note that there is always some risk in transmitting information over the Internet. We do use secure connections on our web sites to protect credit card information during its transmission.
Some of our web sites may contain links to web sites owned by other companies. Because PIRCH has no control over the privacy practices or content of these linked sites, we recommend that you carefully review the privacy statement of each site you visit. PIRCH is not responsible for the content or privacy practices of sites owned by other companies.
Our website and applications are aimed at a general audience and PIRCH does not generally seek to collect information about children under the age of 13. If we offer an app or website feature that collects information about a child under age 13, we will detail the type of information that we collect and how we use and disclose that information. We will obtain parental consent before we collect, use, store or disclose any personal information about a child under the age of 13. A parent or guardian of a child may contact us to request that we delete such information, if any, from our records. To do so, contact our Chief Privacy Officer.
PIRCH complies with the U.S. – E.U. Safe Harbor framework and the U.S. – Swiss Safe Harbor framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of data from the European Union and Switzerland respectively. PIRCH has certified that it adheres to the U.S – EU and Swiss – EU Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. Information regarding both the E.U. and Swiss Safe Harbor Frameworks can be found at: http://export.gov/safeharbor.
If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact TRUSTe at https://feedback-form.truste.com/watchdog/request. Please click here for fax and postal mail information. TRUSTe’s Dispute Resolution process is only available in English.
PIRCH Support Center
1322 Rocky Point Drive, STE 100
Oceanside, CA 92056
If we make photocopies of information related to your request, we reserve the right to recover related photocopy charges.
By using this web site or any other PIRCH web site, you agree to the terms of this Privacy Statement. This Privacy Statement applies only to information provided by or collected from customers in the United States and is not intended to describe data handling procedures for information collected by other linked web sites or business partners.
We reserve the right to change or update this Privacy Statement at any time.